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Project Estimate & Scope Overview Report For

Kent Road Associates Of NY

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Below are 3 plans for you to review.


Plan 1: SEO & Site Management

To start ranking and generating consistent organic traffic, the next step is the SEO & Site Management plan. That’s the monthly work that moves the needle—technical SEO, local optimization, content improvements, and ongoing adjustments based on performance.

Once this plan is active, I’ll also install an SEO optimization upgrade at no additional charge. This adds an additional service-area SEO layer to the website so we can target and expand rankings across the towns you serve, without increasing your cost.


Plan 2: Facebook (Separate)

Facebook is a separate layer we can add when you’re ready. It helps with trust and staying visible in front of local homeowners. If/when we run it, the biggest thing we’ll need is as many project photos as possible, since there isn’t an organized project catalog yet.


Plan 3: Google Ads

Google Ads is the piece that creates consistent lead flow while organic SEO builds. We’ll run it tight and efficient—focused on high-intent searches, strong towns, and the services you want most—so the budget is spent cleanly and results are measurable.


Let me know your thoughts & thank you for your time.
Thomas Shields

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SEO & Site Management

SEO & Site Management

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